What do you do after 2 years of... writing daily emails? You keep writing. You revise what you thought and wrote. You do an inventory of the common subjects. You think clearer. And deciding where to focus is like a revelation. What's the YOU from 2 years ago that would benefit from the YOU from now? What would you tell them? |
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A business. A very broad description of what they do. To try to grab the most opportunity, and from there get the foot in the door. - Who's your type of customer? - Anyone with money. [aka. Anyone with a heartbeat.] - What you do? Bring solutions. Creative. Collaborative. Team players. Strategic (whatever that means). A partner. More of what you can find in the market. Totally exchangeable with zero effort. One more in a sea of many. Just think of it. Which of the competitors would go and say...
This is a recent TEDx by David C. Baker on 20 things to think of in business. It's right under 20 mins. Totally worth a watch. :) 20 Things I learned After Growing Up in San Miguel Acatán | David C. Baker | TEDxGuatemalaCity
Today's daily gets to ask what's that you write/publish on? You're different from your competitors. What makes you different? Do your customers and your prospects know what makes YOU different?