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20 lessons on entrepreneurship
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This is a recent TEDx by David C. Baker on 20 things to think of in business. It's right under 20 mins. Totally worth a watch. :) 20 Things I learned After Growing Up in San Miguel Acatán | David C. Baker | TEDxGuatemalaCity |
Rod Aparicio
Get one tip, question, or belief-challenge that just might change the way you market, to help your customers buy. A *daily* email for b2b founders on improving your business —without the bullshit.
Today's daily gets to ask what's that you write/publish on? You're different from your competitors. What makes you different? Do your customers and your prospects know what makes YOU different?
PSA. When you (and your body) need to rest, do so. This is me, today, doing exactly that.
Deliberately not asking for what is the budget doesn't mean you don't talk money. There are other ways to ask what your customer consider their budget. Before any of that, though, you need to think of it as a financial fit. There needs to be a business case for you to move on. And business involves money. :) Here are a few ways of talking about money: We'll find if there's a financial fit. Do you have allocated funds for this project? What were you thinking of investing in this? What did you...