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2 years from now
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Think of that. What do you think would be cool for you and/or your business to happen 2 years from now? And this has nothing to do with "new year's resolutions" (they're no more than good intentions that'll guilt-trip you at some point). Make a pause —for real— and stop everything you're doing now. Now, think: "What would be cool for me / my business to happen 2 years from now?" Whatever you think you can or can't, it'll happen. Small hint: has nothing to do with many things at once. :) Let me know what comes you your mind. |
Rod Aparicio
Get one tip, question, or belief-challenge that just might change the way you market, to help your customers buy. A *daily* email for b2b founders on improving your business —without the bullshit.
It's tricky. It's risky. But unless you do it, you'll have others doing it to you. And that's riskier.
The more you talk: The less you show. The less you listen. The less you understand. Stop coming up with all of the answers. Instead, come up with the right questions.
What if they copy what we have? Yeah. What if? And if so, what about it? They can copy numbers, codes, functionalities, prices, talking points, scripts. And so what? All of it can be copied. Easily. You know what they can't? Or at least is way way WAY harder? Your logic and your thinking. Your approach to the problem. Stop with the fear of "what if". Open it up. Make it punk public Autocorrect worked. :)