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The third person in your conversations
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What's your level of self-awareness? As in when you're in a conversation and are able to listen and view yourself and what's happening as if you were an spectator? When you're able to do so (and I know I'm not one to do fully, or even at a 30%), you can guide the conversation at a higher level. You can see how you're about to react. Or how you did react, and correct on the spot. And if you can't correct right there, right then, you can take a note of what happened and do better next time. The opposite of this, is just someone talking and reacting to impulses. Waiting for the other to shut up so that you can talk. Where are you on this spectrum? :) |
Rod Aparicio
Get one tip, question, or belief-challenge that just might change the way you market, to help your customers buy. A *daily* email for b2b founders on improving your business —without the bullshit.
Helping. Helping the right ones who can use your help. Helping the right ones who can pay for your help. Helping. Now, not being aggressive doesn't mean not to be firm. You can help and say No. You can help and choose. You can help and charge "a lot". And helping is about guiding them in the right direction. Especially if it's not you.
Everyone tells you to be aggressive. That you need to crush your competition. That you need to win. You don't.
It makes it easier in our heads to take things off to reduce the price and get to a point that's acceptable to us, than to keep adding things as we see the price going up. Check this story by Blair Enns: Anchor High.