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An accurate definition of sAIes
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David C. Baker had a post today about AI. But it hit deeper. To me, it's one of the most accurate definitions of what generic, inexpert, and pushy salespeople are: AI is amazing at deeper research. Two examples of that for me, today. It's great at summary analysis, a brainstorming partner, data shaping and synthesis. And especially coding.
Where it sucks (so far) is faux personalization at scale. It's like a real smart college friend who isn't self-aware and has no social skills and who knows everything but can't read the room. It's like the guy who can't shut up and listen, and drags every conversation out too long and has no emotional variability--just a flatline encyclopedia. Reading it and you want to stab your own eyes out and make it stop. On and on just because it can.
AI content is so incredibly easy to spot, and then I waste my time looking for any evidence of humanity in the endless text.
I'd like it to be more succinct and POV-laden, but then it just makes shit up and act's like another of your college friends who doesn't even know how to spell n-u-a-n-c-e.
It's like the guy who can't shut up and listen, and drags every conversation out too long and has no emotional variability--just a flatline encyclopedia. Reading it and you want to stab your own eyes out and make it stop. On and on just because it can. Please don't be that guy. |
Rod Aparicio
Get one tip, question, or belief-challenge that just might change the way you market, to help your customers buy. A *daily* email for b2b founders on improving your business —without the bullshit.
"If you have to have a prayer session before raising the price by 10%, then you've got a terrible business" — W. Buffet Which begs the question: will you be able to double your prices without a prayer session?
Jonathan Stark wrote this daily email on OpenClaw and how it much makes things easier for him. "As it turns out, it’s pretty hard to explain exactly why OC is way easier.I’ve given it some thought, and I think it’s because what OC does really well is to remove hundreds of “microsteps” from every process." Things that you do and know how to do, and get stuck in trying to explain why it's so simple and easy for you. It's the invisibility of its parts. They're engrained into your brain as...
A conversation with your prospect. Maybe was referred to you. Maybe found out about you some other way. And you ask: "Will it help if I send you these? (your docs, slide deck, presentation, technical info, etc.)" Your Yes/No question gives them no alternative. If they wanna be polite, all you'll hear is "Yes" (a fake Yes). You'll get excited because you got it. Now, you got your foot in the door and it's only a matter of time before the big purchase comes. You convinced them. Just a matter of...